2024 PPW EUROPE Conference

PropTech, Marketplaces and A.I.

Why Come to PPW Europe 2024

This conference brings together 350+ C-Level leaders of PropTech and real estate marketplaces from around the world to discuss the key issues facing their businesses.

The theme of this year's conference is AI, PropTech and Marketplaces where we will explore how AI impacts businesses in the industry.

Over the course of 3 days, you will hear presentations from 30+ speakers, attend social events and network with C-Level leaders from around the world.

This conference is brought to you by the OnlineMarketplaces.com team and is our 39th conference since our first in 2009.


Listen to 30+ speakers openly discuss the key issues facing their businesses.
These speakers are C-Level Leaders from online marketplaces around the world.
Sessions involve a combination of panels, presentations and interviews.
Attendees are able to ask questions of the speakers and network with them of social events.

Pitch Club

The pitch club is a chance for 6-8 startup companies to pitch their businesses to attendees.  We run this as a competition with each company receiving feedback from a panel of judges and the winner receiving the Pitch Club Trophy.

Pitch Club Details
  • 6-8 startup companies pitch their businesses to the attendees
  • Each pitch is 6 min long
  • A panel of 3 experienced judges provide on the spot feedback about the business and the presentation
  • The best company as voted by the judges receives the PPW Pitch Club Trophy

Email simon@onlinemarketplaces.com if you are interested in participating in Pitch Club at the conference.


Thank you to these great companies for sponsoring the 2024 PPW Europe Conference in Barcelona.

Full Sponsor Details

2024 Attendees

We are expecting 350+ C-Level attendees from PropTech and real estate marketplaces around the world.  

Click here for attending companies

Example Agenda - PPW Europe 2023

Listen to engaging presentations by C-Level leaders from around the world.  Check out the agenda below.

Check back frequently for changes to the agenda as new speakers are announced.

10:00 am to 11:00 am

Seven Keys to Scaling Organic Traffic for Marketplaces Workshop

Javier Ortiz - Advisor, Portal.Ventures (Costa Rica)

Javier will explain and share with you seven key strategies that marketplaces and portals need to get right to consistently scale organic search traffic year on year - based on analysis of over 150+ marketplaces and portals from around the world. Sign up today!


Caracas Room

11:15 am to 12:15 pm

Three Strategies to Improve ARPA in 2024 Workshop

Cecilia West - Director Account Management
James Gray - Director Global Marketplaces

Join iovox experts James Gray and Cecilia West to hear about three game-changing strategies that customers have already implemented to supercharge APRA and generate new revenue opportunities. Today’s innovators are monetizing their platforms by fusing AI and innovative iovox technologies. Reserve your spot now and boost your revenues in 2024. Space is limited. Sign up today.


La Paz Room

11:00 am to 1:00 pm


Register your attendance and pick up your attendee pass.

1:00 pm to 1:10 pm

Kick Off

Simon Baker - Host, Founder of PPW Conference, and Serial Investor


1:10 pm to 1:40 pm

NextGen Property Marketplaces: Opportunities and Threats

Malcolm Myers - CEO and Founder, European Internet Ventures (Switzerland)

Malcolm Myers is a regular presenter at the conference and withover a decade’s experience in M&A and capital raising for online marketplaces and online classifieds businesses, he has seen it all.  

In this session, he provides his perspective on the opportunities for and threats to property marketplaces, particularly in a world where AI has the potential to disrupt the industry.

1:40 pm to 2:10 pm

Generative AI – Threat or Friend to Marketplaces

Jonathan Turpin - Principal, AIM Group (United Kingdom)

You're likely familiar with GAI — generative artificial intelligence — as it exists in today's world. It's dominating conversations (real and AI-generated!), and the applications are infinite. 

While AI is not new, the mainstream adoption is,and with these many integrations come just as many practical questions and considerations. We're going to break it down a bit, as it applies to marketplaces.

2:10 pm to 2:35 pm

Building the Largest EU Platform for Mid-Term Rentals

Alejandro Artacho - CEO, SpotaHome (Spain)

Spotahome, is one of the largest EU platforms for mid-term rentals (3-12 months). They operate in 100+cities across 28 countries with quarter a million listings in Europe and Dubai. They are VC-backed by investors such as Kleiner Perkins Caufield &Byers. In this session, CEO Alejandro Artacho discusses how they have built a business transacting 60k+ rentals per year generating c.€200M a year in rentals.

2:35 pm to 3:05 pm

NextGen Marketplaces Strategy Discussion Panel

Toby Chapman - Partner, OC&C Strategy Consultants (United Kingdom),
Joe Hanna
- Partner, Fusion 4 Ventures (Australia),
Simon Bray
- CEO, REW.ca (Canada)

Moderator: Simon Baker

AI is more than a passing fad or buzzword. It has the potential to change many parts of our daily lives.  In this panel session, industry visionaries and leaders will discuss how AI can change the future of proptech and realestate marketplaces.

3:05 pm to 3:50 pm

Networking Break Sponsored by APIMO

A change to meet your fellow attendees and network.


3.50 pm to 4:15 pm

Trusting the Marketplace

Christophe de Rassenfosse - Chief Product Officer, PropertyFinder (UAE)

Consumer trust plays a crucial role in the success of a high inventory marketplace. This session looks at the work Property Finder has done in building  trust with its customers and how it is impacting the products it launches to the market.

4:15 pm to 4:35 pm

AI’s Secrets: Embrace the Best and Ignore the Rest

Ryan Gallagher - Founder and CEO, IOVOX (United Kingdom)

In a world abuzz with AI breakthroughs – from autonomous vehicles and automation impact – the AI news is everywhere. Harvard Business Review coins it "Generative AI-nxiety. It’s very common for business leaders like you to be confused about how to safely experiment with this new wave of technology while achieving a business return.

Join Ryan Gallagher, Co-Founder and CEO of iovox, as he addresses rules of the road and explains the risks, rewards, and how others have discovered ways to ride the AI wave while earning significant ROI. Reserve your seat today and learn how to unlock the power of AI in your business.

4:35 pm to 5:00 pm

What's Next for Brazil's Market Leading Real Estate Marketplace

Marcos Leite - CEO Zap+, OLX Brazil (Brazil)

OLX is the largest player in the Brazilian classifieds market.  In 2020 they acquired Grupo Zap (now Zap+) to become the clear market leader in Brazilian real estate classifieds. In this session, Marcos discusses the opportunities and challenges in running a market leading property portal in an emerging market.

5:00 pm to 6:15 pm

Pitch Club (Part 1) Presented by IOVOX

Participants to be confirmed,
Moderator: Simon Baker

In the first part of pitch club at the 2023 PPW Conference, watch 6 (out of 13) innovative companies pitch their businesses for funding.  


Ryan Gallagher - CEO, IOVOX (UK)
Gonzalo del Pozo - Partner, Tadium Investments (Spain)
Joe Hanna - Partner, Fusion 4 Ventures (Australia)


Simon Baker
- Serial Investor in Marketplaces

6:15 pm to 6:20 pm

Day 1 Wrap Up

Simon Baker - Host, Founder of PPW Conference, and Serial Investor

8:00 pm onwards

Drinks Sponsored by Portal.Ventures, Travel Time and Flow

Perrachica - Calle Eloy Gonzalo, 10, 28010 Madrid, Spain

Get together with fellow attendees

9:00 am to 9:05 am

Kick Off Day 2

Simon Baker - Host, Founder of PPW Conference, and Serial Investor


9:05 am to 9:30 am

Hemnet's Win-Win Proposition: Achieving Sustainable Growth and Unlocking Future Potential

Francesca Cortesi - Chief Product Officer, Hemnet (Sweden)

In this talk, Hemnet’s CPO Francesca Cortesiwill unpack the keys behind Hemnet’s remarkable path to success. Learn how aligning the business with market’s dynamics, strategic product development, and creating win-win solutions with the broker industry fueled Hemnet’s ARPL growth. Come along for a ride through Hemnet’s journey so far andget a glimpse of the exciting possibilities that lie ahead.

9:30 am to 9:55 am

What it Takes to Build a European Market Leader

Ait Voncke - CEO, AVIV Group (Germany)

The AVIV Group is one of the world’s largest digital realestate tech companies, headquartered in Berlin, Germany.  It is a subsidiary of Axel Springer and its family of businesses includes Seloger (France), Immowelt (Germany), MeilleursAgents (France), Immoweb (Belgium), Housell (Spain) and Yad2 (Israel).

In this session, CEO, Ait Voncke, discusses how AVIV is investing in innovative business models that can shape the future of how consumers buy, sell, rent or lend properties across Europe and the Middle East.

9:55 am to 10:20 am

Dubizzle Group – Leading Product Innovation in the Middle East

Imran Ali Khan - CEO, Dubizzle Group (UAE)

Imran Ali Khan is the CEO of the Dubizzle Group (formerly EMPG).  The group owns and operates brands such as Zameen, Dubizzle, Bayut, and Lamudi and is the largest classifieds player in emerging markets.

In this session, Imran will discuss the challenges and opportunities of operating in emerging markets and how he sees the future of online marketplaces..

10:20 am to 10:45 am

How CoStar Views the European Market

Andy Florance - CEO, Co-Star (USA)

CoStar is a global leader in commercial and residential real estate data and marketing.  Formed 37 years ago, they own CoStar, LoopNet, Ten-X, Apartments.com and Homes.com in the US.  More recently they have branched out to the European markets by acquiring several assets in France, Germany, and Spain.

In this session, Andy Florance, the CEO of Costar, will discuss his views of the European residential real estate market.

10:45 am to 11:25 am

Networking Break

Meet your fellow attendees


11:25 am to 11:50 am

Growing Marketplaces Without Hurting Existing Revenue Streams Discussion Panel

Amit Kumar Singh - Business Head, 99acres.com (India)
Jarek Swiecicki - CEO, Grupa Morizon - Gratka (Poland)
Moderator: Laura Szabo
- Partner, Carangid (Hungary)

More and more proptech companies and marketplaces are operating in mature markets.  The challenge is how to grow new sources of revenue without damaging the existing revenue streams.

In this panel session, Laura Szabo and guests openly discuss how they are approaching building these new revenue streams, the successes had and the challenges faced.

11:50 am to 12:10 pm

How Generative AI Can Create More Leads with More Engaging Content

Josh Lamerton - COO, PropTexx (USA)

AI is here to stay. PropTexx has a design studio that creates AI driven renders from property photos.  These include virtual staging, renovation, refurnishing, and de-cluttering.  

In this session, Josh Lamerton will discuss how generative AI has led to increased interaction, lead generation and, in the end, additional revenues for marketplaces around the world.

12:10 pm to 12:30 pm

How Off-Site Social Media Ads are Revolutionizing Portals

Gil Sperling - Co-Founder, Flow (South Africa)

It's an undeniable fact that with billions of active users on platforms like Facebook and Instagram, off-site social media ads offer an incredible opportunity for portals to unlock unlimited inventory for their agents, and enable them re-target high-intent buyers where they spend a lot of their time. But what does it take to do this effectively?

In this session, Gil Sperling will dive into exactly how portals can significantly boost revenue and enable their agents to expand their reach, increase traffic to their websites and leverage their re-targeting audience. Don’t miss this

12:30 pm to 12:55 pm

Delivering a Personalized Search Experience Using Travel Times

Chris Hutchinson - Chief Customer Officer, TravelTime (United Kingdom)
Ben Amos - Senior Product Manager, Zoopla (United Kingdom)

How to build the most relevant and personalized search page based on your user's transport mode and travel preferences. Commute times to the office, schools or other important points of interest play a big part in the user's decision making process.

Learn how TravelTime and Zoopla increased on-page conversion rates by building a search engine that uses time rather than a distance radius circle.

12:55 pm to 2:20 pm

Lunch Break Sponsored by IOVOX

Meet your fellow attendees


2:20 pm to 2:45 pm

Building Across Continents

Brett Hartley - COO, Huspy (UAE)

How has Huspy managed to build and sustain a platform business across two continents covering both home finance and real estate. And what does the future of proptech look like across Southern Europe & MENA.

2:45 pm to 3:05 pm

How Data is Changing the Commercial Property Landscape

Lukas Rose - MD and Co-Founder, ProperBird (Germany)

With de-duplicated and cleansed data on properties and agents, ProperBird empowers property portals to make informed decisions and execute effective growth strategies.

In this session, Lukas Rose shares real life case studies of where data has helped property marketplaces increase their listings, find new customers, and improve their position vs their competitors.

3:05 pm to 3:30 pm

Growing and Succeeding as a Challenger

Branislava Gajic - Co-Founder, Inspira Group (Serbia)

Entering a saturated market with players with long-time presence can be quite difficult. But do you see important market needs that you could fullfil better? After all, the leader is not just the business who is, at the moment, taking most money from the market.

3:30 pm to 3:55 pm

What’s Happening in the Industry Right Now and Why You Should Pay Attention?

Edmund Keith - Editor, Online Marketplaces Group (Spain)

There is a lot going on in the industry and real estate portal operators would be forgiven for just sticking to their home market.

This presentation will go over key themes and narratives in the industry and help the audience figure out what is just noise and what is worth paying attention to.

3:55 pm to 4:35 pm

Networking Break

Meet your fellow attendees


4:35 pm to 6:10 pm

Pitch Club Presented by IOVOX

Final seven start up companies present 6 minute overviews of their businesses which are then critiqued by our experienced panel of early stage investors.


Ryan Gallagher - CEO, IOVOX (UK)
Gonzalo del Pozo - Partner, Tadium Investments (Spain)
Joe Hanna - Partner, Fusion 4 Ventures (Australia)


Simon Baker
- Serial Investor in Marketplaces

6:10 pm to 6:15 pm

Day 2 Wrap Up

Simon Baker - Host, Founder of PPW Conference, and Serial Investor

8:00 pm onwards

Gala Event Presented by IOVOX

Plaza de la Independencia 4 - Puerta de Alcalá

9:00 am to 9:05 am

Kick Off Day 3

Simon Baker - Host, Founder of PPW Conference, and Serial Investor


09:05 am to 09:30 am

From Search to Tell – The Future of Matching Buyer and Renters with the Right Property

Simon Baker - Founder,OnlineMarketplaces / Property Portal Watch

Simon Baker is the founder of the PPW Conferences, and a longtime advisor and investor in proptech and property marketplaces.

Over the last 25 years, Simon has seen it all and, in this session, shares his thoughts on the future of matching buyers and  renters with the right property and, how AI has the potential to change the  game completely.

09:30 am to 09:55 am

Using AI to Change the Way Consumers Search for Real Estate

Steve Brendish - CEO, PropertyMate (Australia)

PropertyMate is an Australian marketplace that is trying to change the way Australian’s search for real estate.  Instead of the traditional search by postcode or suburb, they are focusing on lifestyle search.

In this session, Steve Brendish discusses how they are approaching lifestyle search, the impact on consumers and how it is increasing conversion rates.

09:55 am to 10:20 am

What AI Can Offer Property Marketplaces and How to Implement It

Davor Anicic - CEO and Co-Founder, Velebit.ai (Croatia)

Interesting business perspectives on implementing AI-based technologies in property marketplaces. What can be done with a current state-of-the-art AI in a realistic business environment? What can your business and your users realistically expect? From AI-based recommenders to advanced cognitive searches. From AI understanding images and text to AI uses for 3D photorealistic digital twins. From detecting duplicate ads to future AI-stable diffusion-generated Metaverse ads.

10:20 am to 11:05 am

Networking Break

Meet your fellow attendees


11:05 am to 11:30 am

Consumer Paid Subscriptions – Niche or TheFuture for Real Estate Marketplaces

Jan Revald - CEO, Reva Group (Sweden)

Rentola is an International focused rental property portal operating across 22 countries.  The business has a unique business model where they strive to match tenants with landlords via a user paid subscription model.

In this session, Jan Revald discusses how they have built their business and whether the underlying business model is scalable to other marketplaces.

11:30 am to 11:55 pm

How to Pivot from a Marketplace to a Mortgage Business

Galia Jordanova - CEO, Gaida (Bulgaria)

Gaida has successfully pivoted their business from a marketplace to a mortgage platform.  

This session looks at how this was done, the problem with the last mile (how agents treat your leads when they are external vs in house mortgage agents), staying closer to the deal and being able to monetize soon after you get the lead.

11:55 am to 12:20 pm

Building Marketplace Value Through Original Media Production

Simon Bray - President and CEO, REW.ca (Canada)
Justin Melville - VP of Brand, REW.ca (Canada)

REW.cais a leading real estate marketplace in Western Canada.  REW has recently rolled out RealTours, a video-series that introduces top real estate agents to the market (Netflix meets Wikipedia meets Car-pool Karaoke).

They have now created a profitable production business that leverages the brand to capture more value from their top clients and create a more immersive content experience for homeseekers.

12:20 pm to 12:50 pm

Conference Weap Up Panel

Malcolm Myers - CEO European Internet Ventures (Switzerland), Others to be announced,
Simon Baker - Moderator

This panel session discusses the key learnings and insights gained over the course of the conference.

12:50 pm to 1:00 pm

Day 3 Wrap Up

Simon Baker - Host, Founder of PPW Conference, and Serial Investor


The PPW Europe Conference 2024 is being held at the
Hilton Barcelona Hotel.

Hilton Barcelona Hotel

Avenida Diagonal 589-591,
Barcelona, 08014
+34 934 95 77 77

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